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VC V2.0: General Catalyst’s playbook for taking startup brands to the next level with Arielle Gross Samuels
In this episode of The Speed of Culture, Matt Britton speaks with Arielle Gross Samuels, Chief Marketing and Communications Officer at General Catalyst. They explore how VC firms are rebranding for the AI era, why applied AI is reshaping industries, and what founders—and marketers—need to know about agility, brand, and building what's next.
No expiration date: General Mill’s Doug Martin ensures classic food brands stay fresh
In this episode of The Speed of Culture, Matt Britton sits down with Doug Martin, Chief Marketing Officer at General Mills, to unpack the evolving role of brand building in a world of AI, cultural noise, and shifting consumer expectations. From Cheerios to Progresso, Doug shares how legacy brands can stay relevant, human, and future-ready.
Streaming into the future: How Gen-Z and Gen-Alpha are reshaping brand engagement
Gen Z & Alpha are reshaping brand engagement through streaming. To win them over, brands must embed in creator culture and lead with authenticity.
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How travel & hospitality brands can stay competitive in a post-pandemic world
How travel & hospitality brands can use Suzy to test pricing, build trust, and improve loyalty in today’s traveler-first world.
Pay to play: Christina Wootton on why brands shell out big bucks to reach Roblox’s 85M daily users
In this episode of The Speed of Culture, Matt Britton speaks with Christina Wootton, Chief Partnerships Officer at Roblox, about the evolution of virtual communities, the future of digital branding, and how Roblox is helping brands unlock new revenue streams through immersive experiences.
Tax refunds, uncertainty, and the state of financial stress in 2025
Discover how Americans are navigating tax season 2025 amid financial uncertainty. From refund delays to shifting priorities, get the full story in our new infographic.
Tariffs, trade wars & the power of consumer insights
Explore how brands can adapt to tariff-related uncertainty by leveraging real-time market research and Suzy’s consumer insights platform.
Nuts & bolts: ACE Hardware CMO Kim Lefko retools a 100-Year-Old brand
In this episode of The Speed of Culture, Matt Britton sits down with Kim Lefko, Chief Marketing Officer at ACE Hardware, to explore how the century-old brand is evolving through personalization, tech-powered loyalty, and a neighborhood-first mindset. Discover how ACE is driving growth with a new subscription model, boosting app engagement, and staying true to its brand values in an increasingly noisy marketplace.
The future of women’s health: Strength, balance & bold choices
Explore how women are redefining health in 2025—from strength training and hormone balance to clean living and holistic skincare.
