What brands are saying

"We’re a learning organization. We work with folks like Suzy to interview customers, understand customer feedback, and pipe all that back into our projects. That’s a really core part of how we operate."
Kofi Amoo-Gottfried

CMO, DoorDash

"Suzy’s insights helped us understand our audience on a whole new level. Their platform allowed us to adapt quickly and make confident decisions that led to a standout experience."
Justin Breton

Director of Brand Experiences & Strategic Partnerships, Walmart

"Suzy helps us glean insights and explore hypotheses quickly. Our customer success manager is smart, responsive, and always adds value. In a short timeframe, the tool has been improved in meaningful ways to enhance both the UX and utility."
Erin Wong

VP, Strategy Director, DDB

"We had three great concepts and lots of questions. Suzy gave us answers faster than you can make a tuna sandwich."
Jeremy Zavoral

Sr. Director of Innovation & Insights, Bumble Bee

"Suzy has been something we've been leveraging tremendously when we ideate and test our ideas and get consumer feedback live. We're iterating the new ideas as we go. It’s almost like a co-creation with the consumer which I really love."
Yvette Marichal

Executive Director Innovation Insights & Trends, Estée Lauder Companies

"Suzy is someone we have leaned on heavily to help us identify crucial insights. We are lucky to not only have Suzy as a research partner, but to access their key learning on the new food & beverage consumer."
Jared Johnson

VP, Shopper Analytics & Insights N.A., PepsiCo

"We've worked closely with Suzy and the team in building out our capabilities for long-term consumer tracking as well as real-time insights. I love the fact we are able to achieve great speed without trading off the quality of our consumer feedback."
Nick Graham

Global Head of Insights & Analytics, Mondelēz International

"Suzy has so many best use cases. I’ve been using it primarily for creative evaluation, but I know colleagues of mine have been using it to test different ideas around the attitudes and behaviors of different audiences."
Catherine Chao

Director, Strategy & Evaluation, Ad Council

Why brands turn to Suzy

Clarity

No more hunting and panic-scrolling because Suzy surfaces the personalized intel you need to move first

Speed

Instead of taking weeks to pull together, Suzy gets you from question to validated answer to decision in minutes

Alignment

Everyone accesses the same source of truth so you spend less time chasing alignment and more time actually getting things done

Conviction

Suzy delivers the evidence every audience needs so you never stutter or sputter

TEAMS

Solutions for every single department

Equip every brain behind your brand with insights that will help you maximize market share, shape strategy, spark creative ideas, and outsmart the competition.

Marketing & Brand

Validate and launch

Learn more

Sales

Optimize and win

Learn more

Product

Iterate and innovate

Learn more

Insights

Explore and recommend

Learn more

Experience the Speed of Culture

The brief needs to come from a human, be based on human insights, be based on something that's credible and differentiated and unique. The first version needs to come from you.
Lauren Weinberg

Chief Marketing Officer at Supergoop!

Listen Now
Lauren Weinberg
In order to have growth, you have to be uncomfortable, because you have got to do some things differently.
Louis Carr

President of BET

Listen Now
Louis Carr
Art for art's sake, storytelling for the beauty of storytelling is amazing, but there's also something fascinating about stories in search of some kind of very specific outcome.
Margot Hauer-King

SVP Creative Strategy at United Talent Agency

Listen Now
Margot Hauer-King
"The easy part of sports is the game itself… When the final whistle comes, that's when the difficult, creative, challenging part comes in. You need to keep the people involved."
Miguel Gurwitz

NBCUniversal Telemundo Enterprises

Listen Now
Miguel Lorenzo
“We believe it's a superpower. Every great thing that you want your child to have, whether it's a skill or an emotional capability, starts with listening. It is their first skill.”
Ginny McCormick

Chief Experience Officer at tonies

Listen Now
Ginny McCormick

Check out our latest content

Melissa Martinez
Blogs

Fast Pitch: What the Women's College World Series Teaches Us About Consumer Speed

The explosive growth of Women's softball viewership shows that consumer trends move faster than traditional research cycles, and brands need real-time validation tools like Suzy to replace guesswork with data-backed marketing decisions.

Marketing
Consumer Insights
Market Research
, 
Jul 8, 2026
Jul 8, 2026
 • 
 min read
Read the full article
Lauren Weinberg
Podcasts

Bright Side: Supergoop!'s Playbook for Turning Sun Care Into a Cultural Movement

Live from the POSSIBLE Conference in South Beach, Matt Britton welcomes Lauren Weinberg, Chief Marketing Officer at Supergoop!, to discuss her transition from tech giants like Square and Peloton to the beauty world.

Speed of Culture
Consumer Insights
Marketing
AI
, 
Jul 7, 2026
Jul 7, 2026
 • 
 min read
Read the full article
Treatonomics
Reports

Treatonomics: The Internal Permission Economy of Self-Treating

Self-treating has quietly become a daily "permission economy" — where affordability, guilt, and internal justification (not celebration) decide whether a customer says yes to a purchase, and the brands that win are the ones that make that yes feel earned rather than indulgent.

Marketing
Food & Beverage
CPG
Consumer Insights
, 
Jul 6, 2026
Jul 6, 2026
 • 
 min read
Read the full article
View all