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Driving Healthcare with Purpose and Empathy with Linh Peters, CMO at Walgreens
In this episode, Linh discusses how her personal story as a refugee and immigrant shapes who she is as a leader, how Walgreens works to create better health outcomes for every community, and how technology has shifted power to the consumer.
The Advertising Playbook for Insurance Brands with Garth Knutson, Chief Marketing Officer at Aflac
Garth shares with us why most Americans make their health insurance decisions during football season, the greatest industry differentiators, and how a brand like Aflac adapts its advertising strategy to the new macro environment.
Staying Innovative in the New Digital Age with Raja Rajamannar, Chief Marketing Officer at Mastercard.
Raja shares his perspective on the importance of experiential marketing, how to deliver a unique consumer experience, Mastercard's multisensory marketing strategy, and the brand's most recent financial services innovations.
Will Consumers Pay for Generative AI Tools? Suzy Survey Indicates 37% of Users Would
Suzy survey finds 37 % of users willing to pay for generative-AI tools. Discover pricing sweet spots and motivators—view the findings.
Statistical Significance Calculator | When Is Data Statistically Significant?
Test your results for statistical significance in seconds. Use our free calculator to validate findings and understand confidence levels with ease.
How Holiday Shopping Trends Impact 2023 Retail Spending with Rachel Tipograph, Founder & CEO of MikMak
Baskets are getting bigger. Private label is growing. Discover more shopping trends on this special episode of The Speed of Culture podcast with Suzy Founder and CEO Matt Britton and Rachel Tipograph, Founder and CEO of MikMak. Listen Now!
Holiday shopping and travel plans in the face of rising prices
Will Americans be traveling this holiday season? What will they be shopping for? Read on for the latest insights from Suzy.
Ten surprising consumer stats Suzy learned this year
Consumer trends, behaviors, and purchase habits are always in flux, and 2022 was no different. Even with COVID restrictions lifting, rising inflation, multiple major sporting events, and political unrest has made this year just as difficult to predict.
Media Innovation for Marketers with Leah Meranus, Chief Media Officer at Dentsu X
The evolution of media consumption has dramatically changed how we shop and for Leah Meranus, “commercification” will fundamentally change KPIs.
