Reports

From retro snacks to TikTok drinks—Summer trends to watch

May 22, 2025
May 22, 2025
 • 
 min read

Download the infographic

The summer table is being set with bold drinks, reimagined treats, and labeling clarity. Today’s consumer craves products that tell a story—on social feeds and on ingredient labels. This data-packed infographic explores what’s shaping seasonal tastes and how your brand can stay ahead:

  • The rise of non-alcoholic beverages: Why visual appeal and health benefits are driving NA drink purchases.
  • The “Newstaglia” trend: How aesthetic throwbacks are converting into cross-generational purchases.
  • Snack label literacy: The role clear nutrition info plays in shaping trust and trial.

Give your strategy a seasonal refresh—download the infographic now.

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