Reports

The Creator Economy Has Been Redefined

Sep 16, 2025
Sep 17, 2025
 • 
 min read

The rules of influence have changed. In today’s creator economy, trust doesn’t come from mass influencers – it comes from niche communities, builders, and curators. And while AI is powering content behind the scenes, it’s authenticity that powers conversion. Learn how your brand can stay relevant in 2025’s new creative landscape.

In this data-driven infographic, we explore:

  • Creators in the Age of AI: Why 67% of consumers want AI disclosure in branded content
  • The Rise of Micro-Communities: Why 81% trust product recs in tight-knit groups
  • Non-Traditional Creators: How modders and curators are becoming brands’ most valuable collaborators

Download the infographic to build smarter, trust-driven creator strategies.

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