Reports

Recharge, rewear, refill: What’s next for CPG brands this summer?

Jun 9, 2025
Jun 25, 2025
 • 
 min read

Download the infographic

The CPG category is undergoing a summer shift, and brands that don’t evolve risk being left behind. From tech-powered skincare to the growing scrutiny of fast fashion and the rise of refillables, consumers are demanding more—from their routines and their brands. And with back-to-school shopping starting earlier than ever, this season sets the tone for what’s next.

In this data-driven report, we explore:

  • Smart skin era: Skincare becomes personalized, tech-enabled, and ingredient-transparent
  • Fast fashion reckoning: Supply chains, costs, and ethics collide under rising consumer expectations
  • The refill revolution: Low-waste packaging grows from niche to necessary

This isn’t a seasonal blip—it’s a cultural reset. Download the infographic now to stay ahead.

See Suzy in Action
Book a Demo today
See Suzy in action. Learn how Suzy can boost your business.

Receive the most up-to-date resources and strategies

Thank you for subscribing!
Oops! Something went wrong while submitting the form.

Related resources

Product
Real world results: 8 powerful market research examples that transformed brands

Explore 8 market research examples that shaped winning strategies. See how insights fuel innovation and start transforming your brand today.

Market Research
Consumer Insights
Sep 12, 2025
Sep 12, 2025
 • 
 min read
Podcasts
Color theory: Crayola’s Victoria Lozano believes creativity is our greatest skill in an AI-driven world

In this episode of The Speed of Culture, Matt Britton sits down with Victoria Lozano, Chief Marketing Officer at Crayola, to unpack why creativity is a life skill that prepares people for whatever lies ahead. Victoria shares how Crayola has expanded beyond crayons into products, experiences, and content, why more than half of purchases now come from households without kids, and how the Campaign for Creativity is reframing creative expression as a cultural movement.

CPG
Speed of Culture
Sep 11, 2025
Sep 11, 2025
 • 
 min read
News
Driving experience research innovation: Suzy recognized in Forrester’s landscape report

Suzy is featured among 16 vendors in Forrester’s Experience Research Platforms Landscape Q3 2025. Discover how our AI platform turns customer insights into fast decisions.

Market Research
Consumer Insights
Product
Sep 3, 2025
Sep 5, 2025
 • 
 min read
View all