Reports

Recharge, rewear, refill: What’s next for CPG brands this summer?

Jun 9, 2025
Jun 25, 2025
 • 
 min read

Download the infographic

The CPG category is undergoing a summer shift, and brands that don’t evolve risk being left behind. From tech-powered skincare to the growing scrutiny of fast fashion and the rise of refillables, consumers are demanding more—from their routines and their brands. And with back-to-school shopping starting earlier than ever, this season sets the tone for what’s next.

In this data-driven report, we explore:

  • Smart skin era: Skincare becomes personalized, tech-enabled, and ingredient-transparent
  • Fast fashion reckoning: Supply chains, costs, and ethics collide under rising consumer expectations
  • The refill revolution: Low-waste packaging grows from niche to necessary

This isn’t a seasonal blip—it’s a cultural reset. Download the infographic now to stay ahead.

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